Ask an Art Director w/ Jeremy Leung  — Program Description

In an industry that's often about who you know and what you know...this is our effort to level the playing field. 

On Wednesday, March 23 2022 at 6:00 p.m. EDT, Ecru will host a free online talk and Q&A with Jeremy Leung, Creative Director of Institutional Investor.

Jeremy will break down how he hires editorial illustrators, and the process of working with an art director from initial outreach to completing an assignment.

This is an online talk that is FREE with RSVP. BIPOC registrants are prioritized.

Ask an Art Director is a series of free online talks with decision makers in creative industries, demystifying industry knowledge around hiring practices, pay, and freelancing.

*Tickets are limited. There is an option for Donation where funds will go towards future free/low-cost Ecru programming for marginalized creatives.

Zoom meeting link will be released to attendees on event date.

  • How to reach out to an art director with real-world sample
  • The process of pitching and completing an editorial illustration assignment
  • What an editorial art director looks for when commissioning artists
  • Pay transparency around rates and fee
  • How to make your portfolio stand out


  • Emerging visual artists. Samples discussed focus on illustration, however the business practices covered are applicable to multiple disciplines including photography and film.
  • Full-time visual arts workers wanting to transition into freelancing
  • Current freelancers in visual arts interested in taking on more editorial assignments

Jeremy Leung is an illustrator and creative director originating from Toronto and now based in Brooklyn. As the Creative Director of trade publication Institutional Investor, Jeremy commissions and works closely with illustrators on assignments covering the world of global finance.

His intricate and emotive illustration work has graced the pages of The New York Times, The New Yorker, The Hollywood Reporter and The Globe and Mail, to name a few. In 2021, he was a key creative on a national campaign for Canadian luxury retailer Holt Renfrew.

He has also been a editorial jury member for the Society of Illustrators in New York. In his free time, he enjoys film photography and sewing. | @jeremyaleung


Pam Lau is an independent photographer based in Toronto and Montréal. Pam is a recipient of the Applied Arts Young Blood Photography Award and has been named one of five photographers to watch in a 500px spotlight on Asian Heritage Month. Ambassador for Canon Canada and co-founder of Ecru. | @pamelaloud

Jimmy Vi is a Film and Creative Director based out of Toronto. Jimmy has worked with clients from Nike, Footlocker, and Sony, to independent artists and labels. He is the co-founder of Ecru; an organization supporting marginalized creatives. | @jimmyvi


  • We are a grassroots initiative supporting emerging creatives, founded by self-taught and self-employed photographers and directors.
  • We recognize the financial, institutional, and cultural barriers of breaking into creative industries because we’ve experienced it firsthand.
  • We know that formal training is not the only indicator of experience and talent.
  • We understand that representation in casting talent but not in decision-making roles and crew is merely tokenism.
  • We have had enough of “listening and learning” and want to see actionable change.
  • We believe in connection and community over competition. |

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